Price Transparency | Issue Management for Hospitals and Health Systems

Leading the Conversation on Hospital Price Transparency

Objectives

Equip hospital executives, communications teams, and board members with effective strategies, messages, and media assets to proactively engage community stakeholders, patients, and journalists on the topic of price transparency — highlighting both regulatory compliance and patient-centered innovations.

Course Outline

Video content hosted at OurGroundswell.com using the Learning Management Software (LMS), which also utilizes a point-of-sale solution.

Curriculum

6 Sections
6 Lessons
Lifetime

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Price Transparency - Overview and Introduction
1
- 1.1
  Overview and Introduction
Understanding the Price Transparency Landscape and the Health System’s Role in Creating Clarity for Consumers.
Establish your understanding of price transparency with a brief background on federal mandates, including machine-readable files and CMS enforcement. Learn how and why these mandates and tactics are ineffective. We explore the difficulties for consumers and outline why user-friendly tools offer more real-world utility.
1
- 2.1
  1: Understanding the background of price transparency
  30 Minutes
What Consumers Really Need
Outline of how real patient decisions hinge on plan specifics, not hospital-insurer rates. Hhighlight the growing use of interactive pricing tools and financial counseling as core to a hospital’s value offering.
1
- 3.1
  2. What consumers need and demonstrating your solutions
Talking to Media and Lawmakers
Lance gives a primer on addressing critical questions from reporters and policymakers. Stephanie walks through how to shift narratives from “noncompliance” to “consumer advocacy.”
1
- 4.1
  3. Broadcast your solutions with earned media
  20 Minutes
Equippinig Your Staff and Board
1
- 5.1
  4. Syncing up with aligned hospital stakeholders
Engaging the Public Proactively
1
- 6.1
  5. Becoming a utility for consumers