Check out
Our work.
We deliver results by distilling complex messages into content informed by a strategic planning process and ongoing measurement of performance. We identify key influencers, channels, and decision-makers and tailor messaging to appeal to their needs.
WHAT WE DO
Building the components of a good
story isn’t enough.
Understanding audience perspective comes first. Too often, businesses fail to take the time to understand their target audience and their needs.
From public relations to service line marketing, we work with your teams to build effective messaging that speaks to your mission, value propositions and potential customers or audiences to influence.
Case Studies
See our work in action.
HOW WE GET IT DONE
“They’ve been a fantastic partner … The team at Groundswell did an incredible job at getting to understand who we were — the identity and the mission of our organization — but also what was the value we created for the clients we worked with and really bridging the gap between what we identified ourselves as to what resonates with the client.”
“Groundswell Health’s strategic marketing approach helped us reach more patients than ever, driving engagement and ensuring our community knew about the high-quality care available right here at Haskell Memorial Hospital. Thanks to their expertise, we saw a significant increase in online traffic and appointment bookings.”
“At Inner Circle Autism Network, we’re dedicated to making high-quality ABA therapy accessible to every family who needs it. With Groundswell Health’s strategic marketing support, we’ve expanded our reach, engaged more families, and connected more children to life-changing care.”
“The team at Groundswell Health deeply understands the healthcare ecosystem in all its nuances and challenges. They are a highly effective and responsive partner in our work to communicate with our own membership, with media, and with legislative and policy audiences. I recommend them to any organization looking to strengthen their executive or strategic communications.”
“Groundswell Health understands both the complexity of healthcare and the importance of clear, strategic communication. They’ve helped us elevate our message, reach the right decision-makers, and position Oculus as a true clinical partner. Their team feels like an extension of ours.”
“Groundswell Health took a powerful local story and turned it into a message that resonated far beyond our community. Their strategic approach not only highlighted the lifesaving care we provide but also helped reinforce the vital role of rural hospitals in emergency medicine. The engagement we saw — both locally and among key healthcare stakeholders — was incredible, proving that the right story, told the right way, can drive real impact.”
“They are true collaborators and thought partners. As a large foundation launching a new brand and focus, the Groundswell Team helped us identify our strategic opportunities and positioned those opportunities where they would make the strongest impact. They challenge us to continuously find new and better ways to engage. Our entire team has confidence in the skills and competencies of Groundswell and their ability to adapt and innovate.”
