Messaging built for reputation and influence
We are a team of experienced communications, marketing and public affairs executives specializing in health care. Our unique practices are established through decades of experience in public policy, strategic marketing and communications, and public affairs management.
Your Award-Winning Marketing and Communications Partner
When it comes to awards in marketing and advertising, making a mark means your work must have evidence of outcomes, tactical considerations, and purpose. It’s a given that it looks good.
In 2023, with significant client growth, internal demand to restore confidence in the healthcare industry, and new members on our team, Groundswell Health proved its movement into a new stage.
From Our Colleagues and Clients
“The Groundswell Team are true collaborators and thought partners. As a large foundation launching a new brand and focus, the Groundswell Team helped us identify our strategic opportunities and positioned those opportunities where they would make the strongest impact. They quickly developed an understanding of the needs of the organization and communities we serve resulting in messaging that came from the community. They challenge us to continuously find new and better ways to engage. Our entire Team has confidence in the skills and competencies of Groundswell and their ability to adapt and innovate.”
“The Groundswell Health team understands health care, politics, and communications strategy. They combine this knowledge into effective advocacy communications to target different audiences with convincing messaging. I would recommend Groundswell Health to any organization that wants to build a more effective advocacy operation and support their government relations team with strong, capable communications tactics.”
“We ultimately got to Groundswell because of their backgrounds whether it was around content, journalism, lobbying, and what was important to the industry … that was important to us. More importantly, by working with Groundswell, they’re able to target customers in a way that we weren’t able to before or that others knew how to so our spend is much more efficient. Because Groundswell understands our customers and our market, the dollars that we do spend are much more targeted, and we’re seeing a high return on those dollars.”
They’ve been a fantastic partner … The team at Groundswell did an incredible job at getting to understand who we were — the identity and the mission of our organization — but also what was the value we created for the clients we worked with and really bridging the gap between what we identified ourselves as to what resonates with the client.
“Too often, the marketing department is used as the group to put together promotional items like branded pens and hats. What we needed was a marketing partner who understands the business of health care and strategy. And I feel like that’s what we got with Groundswell — a team that understands health care strategy to become a strategic partner with our hospital.”
Building Profitable Marketing and Communications Solutions
Helping teams come together, Groundswell Health, delivers a marketing program that moves your communications and marketing team into the forefront as a revenue center. Weaved together, our operations include the variety of services you need to deliver revenue and profits.
Delivering more than messaging.
Strategic Messaging
Web Design
Graphic Design
Branding
Message Development
Integration Philosophy: We get organizations fully engaged and on message.
They’ve been a fantastic partner … The team at Groundswell did an incredible job at getting to understand who we were — the identity and the mission of our organization — but also what was the value we created for the clients we worked with and really bridging the gap between what we identified ourselves as
Chris Gallagher, M.D., Access TeleCareWe ultimately got to Groundswell because of their backgrounds whether it was around content, journalism, lobbying, and what was important to the industry … that was important to us. More importantly, by working with Groundswell, they’re able to target customers in a way that we weren’t able to before or that others knew how to so our spend is much more efficient. Because Groundswell understands our customers and our market, the dollars that we do spend are much more targeted, and we’re seeing a high return on those dollars.
David Mikula, MBA, Access TeleCareLatest News
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