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Groundswell Health Homepage2024-05-14T14:21:20-05:00

Building a groundswell of support in healthcare.

MAKING YOUR VOICE HEARD.

Messaging built for reputation and influence

We are a team of experienced communications, marketing and public affairs executives specializing in health care. Our unique practices are established through decades of experience in public policy, strategic marketing and communications, and public affairs management.

Your Award-Winning Marketing and Communications Partner

When it comes to awards in marketing and advertising, making a mark means your work must have evidence of outcomes, tactical considerations, and purpose. It’s a given that it looks good.

In 2023, with significant client growth, internal demand to restore confidence in the healthcare industry, and new members on our team, Groundswell Health proved its movement into a new stage.

From Our Colleagues and Clients

“The Groundswell Team are true collaborators and thought partners. As a large foundation launching a new brand and focus, the Groundswell Team helped us identify our strategic opportunities and positioned those opportunities where they would make the strongest impact. They quickly developed an understanding of the needs of the organization and communities we serve resulting in messaging that came from the community. They challenge us to continuously find new and better ways to engage. Our entire Team has confidence in the skills and competencies of Groundswell and their ability to adapt and innovate.” 

Jayne Pope, MBA, RN, FACHE , President and CEO, Create Healthy

“The Groundswell Health team understands health care, politics, and communications strategy. They combine this knowledge into effective advocacy communications to target different audiences with convincing messaging. I would recommend Groundswell Health to any organization that wants to build a more effective advocacy operation and support their government relations team with strong, capable communications tactics.” 

Michelle Apodaca, J.D., principal, Texas Star Alliance
“We ultimately got to Groundswell because of their backgrounds whether it was around content, journalism, lobbying, and what was important to the industry … that was important to us. More importantly, by working with Groundswell, they’re able to target customers in a way that we weren’t able to before or that others knew how to so our spend is much more efficient. Because Groundswell understands our customers and our market, the dollars that we do spend are much more targeted, and we’re seeing a high return on those dollars.”
David Mikula, MBA, former COO, Access TeleCare

They’ve been a fantastic partner … The team at Groundswell did an incredible job at getting to understand who we were — the identity and the mission of our organization — but also what was the value we created for the clients we worked with and really bridging the gap between what we identified ourselves as to what resonates with the client.

Chris Gallagher, M.D., President/CEO, Access TeleCare

“Too often, the marketing department is used as the group to put together promotional items like branded pens and hats. What we needed was a marketing partner who understands the business of health care and strategy. And I feel like that’s what we got with Groundswell — a team that understands health care strategy to become a strategic partner with our hospital.”

Jeff Barnhart, FACHE, former CEO, Hereford Regional Medical Center

Building Profitable Marketing and Communications Solutions

Helping teams come together, Groundswell Health, delivers a marketing program that moves your communications and marketing team into the forefront as a revenue center. Weaved together, our operations include the variety of services you need to deliver revenue and profits.

Delivering more than messaging.

Strategic Messaging

Web Design

Graphic Design

Branding

Message Development

Integration Philosophy: We get organizations fully engaged and on message.

They’ve been a fantastic partner … The team at Groundswell did an incredible job at getting to understand who we were — the identity and the mission of our organization — but also what was the value we created for the clients we worked with and really bridging the gap between what we identified ourselves as 

Chris Gallagher, M.D., Access TeleCare

We ultimately got to Groundswell because of their backgrounds whether it was around content, journalism, lobbying, and what was important to the industry … that was important to us. More importantly, by working with Groundswell, they’re able to target customers in a way that we weren’t able to before or that others knew how to so our spend is much more efficient. Because Groundswell understands our customers and our market, the dollars that we do spend are much more targeted, and we’re seeing a high return on those dollars.

David Mikula, MBA, Access TeleCare

Latest News

Celebrating Our Hospital Partners During National Hospital Week

May 13th, 2024|healthcare marketing|

May 12-18 is National Hospital Week, an opportunity to recognize and celebrate the hospitals, health systems, and dedicated

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SAY LESS: Mastering the Art of Concise Communication #WhatWe’reReading

December 8th, 2023|Business, Convincing, Marketing, News, Organizational Design, Public Affairs|

By Jovi Guerra, Communications Manager | Groundswell Health 📖 Smart Brevity: The Power of Saying More with

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Join us in our mission to bring more clarity and consumer engagement to health care.

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