Austin-based Groundswell Health this month received industry recognition for its work in strategic healthcare communications. The healthcare-focused communications firm was honored with six Aster Awards and six Healthcare Advertising Awards. “Recognition from our peers in the communications and marketing industry is particularly rewarding,” said Stephanie Limb, co-founder and senior partner, Groundswell Health. “We work
Last week, following the news that Google Health is disbanding, a Healthcare IT News article asked the question, “Is healthcare too hard for Big Tech firms?” The answer is yes. And, no. Health care is hard. It’s a fragmented industry with multiple payers, multiple providers, multiple competing incentives and disincentives, and a patient population largely
Late in the summer, Modern Healthcare ran a story about the increase in the number of hospitals asking executive search firms for physician candidates to fill CEO roles. Once isolated to academic medical centers, community health systems and integrated delivery systems of all sizes increasingly are filling their top leadership positions with physician talent. Confirming
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