About Lance Lunsford

This author has not yet filled in any details.
So far Lance Lunsford has created 11 blog entries.

Episode 23 | Authenticx mines voice data to improve care

 Authenticx built a platform to get to the heart of why patients are reaching out to customer service call centers, and brings to the surface real-time trends across all customer interactions. After just two months using the platform, a national hospital system surfaced the need for agent empathy training, identified the agents who needed

By |2021-09-28T14:20:58+00:00September 25th, 2021|Connected Hospital Podcast|Comments Off on Episode 23 | Authenticx mines voice data to improve care

Health care leaders stepping up, take stand on vaccinations with staff

More hospital system CEOs are taking steps to end a troubling trend in vaccination hesitancy among hospital staff. Most recently, Mayo Clinic President/CEO Gianrico Farrugia, M.D., announced their staff would be required to take the COVID-19 vaccine by Sept. 17 or fulfill required steps in a "declination process". After more than a decade of investment

By |2021-07-27T20:46:20+00:00July 27th, 2021|Uncategorized|Comments Off on Health care leaders stepping up, take stand on vaccinations with staff

TCH21 – Increasing Efficiencies in Behavioral Health Through Tech

It's easy to say health care's efficiency woes should and could be improved by technology. It's another thing to do it. With EMR inefficiency and the barriers and costs they represent to tech teams in health systems, it's a wonder any new health care technology is able to make its way to the forefront. 

By |2021-09-25T16:30:41+00:00July 16th, 2021|Connected Hospital Podcast|Comments Off on TCH21 – Increasing Efficiencies in Behavioral Health Through Tech

New Site Launched for Rural Hospital

Before we started Groundswell Health, hospitals leaders around the country would ask us what marketing company would be a good fit if they started developing an approach for marketing and advertising with a strategic plan to shift marketshare. It's not an easy answer. We had always noted agencies that touted themselves as organization specializing

By |2021-07-05T17:26:29+00:00July 1st, 2021|healthcare marketing, Web Design|Comments Off on New Site Launched for Rural Hospital

Stepping up for Rural Hospitals

In rural health care, consumer economics and shifting demographics are fundamental challenges that the most forward-thinking hospital leaders are strategically attacking head-on. That's why Jeff Barnhart, FACHE, CEO of Hereford Regional Medical Center, began working with our team. In 2019, Barnhart set out to further advance his hospital's reputation after several years of turnaround

By |2021-07-05T16:07:30+00:00June 13th, 2021|healthcare marketing|Comments Off on Stepping up for Rural Hospitals

Behavioral health needs at a new tipping point in Colorado

Many in health care have known for some time the massive challenges surrounding behavioral health access and the pressure on providers — especially in hospital ERs as families and patients reach points of desperation.The pandemic has only exacerbated these challenges. Nationally, ER wait times for people seeking behavioral health treatment are increasing as are the

By |2021-05-27T13:08:59+00:00May 26th, 2021|Business, Public Affairs, Technology, Uncategorized|Comments Off on Behavioral health needs at a new tipping point in Colorado

Helping Rural Hospitals Serve Their Communities

We have several rural hospital clients who have trusted us with helping them better serve their communities through effective marketing and communications strategies. Even before COVID-19, these hospitals were vital institutions in their communities...often the only source of health care for miles and an objective source of clarity and insight on sometimes political, often complex

By |2023-01-18T22:41:30+00:00December 5th, 2020|Marketing|Comments Off on Helping Rural Hospitals Serve Their Communities

Disrupting status quo includes one key component for teams

What a seemingly silly TV show teaches us about the costs of lacking curiosity We’re somewhat obsessed here at Groundswell Health with the Apple+ series, Ted Lasso. With an absolutely fabulous ensemble cast featuring actors from this side of the Atlantic as well as across the pond, the comedy-drama tells the story of an American

By |2023-01-18T22:41:53+00:00November 23rd, 2020|Convincing, Organizational Design|Comments Off on Disrupting status quo includes one key component for teams

Health tech gets focus it long deserved: A discussion with Nora Belcher of the Texas e-Health Alliance

Unintended consequences can be just another part of the territory when it comes to lawmaking. But you can really see those unintended consequences in the aftermath of a major government investments like the one made over the last decade in electronic medical records and health information technology. In 2009, the federal government began funding

By |2023-01-18T22:42:00+00:00November 20th, 2020|Connected Hospital Podcast, Public Affairs, Telehealth|Comments Off on Health tech gets focus it long deserved: A discussion with Nora Belcher of the Texas e-Health Alliance

The Price Transparency Gas Lighting of America

Price transparency in health care seems pretty straight forward. Bring attention to pricing. Allow patients and competitors to more clearly see pricing. Drive down prices. It usually works. Industries that are largely based on retail sales or driven by commodity markets have a quick consumer response time. These are considered elastic markets. If a product

By |2023-01-18T22:42:08+00:00November 17th, 2020|Public Affairs|Comments Off on The Price Transparency Gas Lighting of America

Recent Tweets

Newsletter

Sign-up to get the latest news and update information. Don’t worry, we won’t send spam!

Thank you for your message. It has been sent.
There was an error trying to send your message. Please try again later.
Go to Top