Monthly Archives: October 2019

What’s a Groundswell Anyway?

ground·swell /ˈɡroun(d)ˌswel/ noun a buildup of opinion or feeling in a large section of the population. We launched Groundswell Health earlier this year because we saw a fundamental, and fatal, mistake being made. Whether by hospitals, health systems, ACOs, ASCs or companies selling a health care product or service, leaders are failing to build consumable

By |2019-10-28T18:43:34-05:00October 28th, 2019|Uncategorized|Comments Off on What’s a Groundswell Anyway?

It’s Not Easy Being…A Hospital?!

With apologies to Kermit the Frog, it’s not easy being a hospital. The obvious challenges exist. Insufficient payments, physician relations, staffing turnover and payer negotiations. Now, major new threats have emerged that are not operational or financial in nature but are the direct result of hospitals’ reluctance to engage in forthright communications about complex issues.

By |2019-10-28T17:22:52-05:00October 28th, 2019|Business, Convincing, Public Affairs|Comments Off on It’s Not Easy Being…A Hospital?!


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