It takes industry experience and knowledge to be a shoulder-to-shoulder strategic partner with hospital leaders. Groundswell Health designed its operations to go beyond the role of a traditional marketing firm with leaders whose experience includes public policy issues and business affairs.
Established through decades of industry experience and data-driven processes, Groundswell Health drives real results by pushing past generalities found in creative work from traditional marketing and social media agencies. By understanding the complexities our clients navigate daily, we spend less time learning the health care environment and more time getting ahead of trends to develop strategic messaging campaigns for patient volume growth.
By focusing on core value propositions and what they mean to a target audience, we clearly articulate a value to customers in meaningful and compelling ways. Our industry knowledge consistently informs how we use data to effectively target your audiences where they are with content that resonates with them.
Clarifying complex health care issues for customers is no easy task, but with Groundswell Health as a strategic partner, organizations can trust that their patient volume marketing efforts are guided by people with the industry experience to overcome any messaging challenges.
Learn more about our process and start building your groundswell today.
Medicare Advantage Headlines >>
Texas Leads Nation in Number of Counties with MA Penetration Exceeding 75 Percent
Of the 38 counties in the U.S where Medicare Advantage enrollment is 75 percent or more, six are in Texas,
Medicare Advantage Plans Announce Major Lobbying Blitz
As Medicare Advantage plans face myriad challenges, including rising costs, negative media coverage, and increased lawmaker scrutiny, the health insurance
Medicare Advantage Prior Authorization Requests Increase by Nine Million in Three Years
A recent Kaiser Family Foundation analysis found an increase in prior authorization requests from 2019 to 2022, along with a
Medicare Advantage Plans Collect $50 Billion Through Home Visits
Becker’s Hospital Review summarized a recently released report from The Wall Street Journal that found Medicare Advantage plans collected $50
2022 OIG report on Denials and Prior Authorization Concerns
A 2022 report from the Office of Inspector General examines the issue of prior authorization denials in Medicare Advantage
See what else Groundswell Health is working on in healthcare >>
SAY LESS: Mastering the Art of Concise Communication #WhatWe’reReading
By Jovi Guerra, Communications Manager | Groundswell Health 📖 Smart Brevity: The Power of Saying More with Less Co-creators
Move Fast and Break Things is no way to Think About AI #WhatWe’reReading
By Steven Carr Communications Manager | Groundswell Health From Asimov to Heinlein to Cameron, I’ve read and watched all manner
The Business and Recent History of the New York Times #WhatWe’reReading
I’m an avid reader of news, in all forms. I particularly love newsprint still. I’m the one. It’s me. I
Pushing back against the daily grind #WhatWe’reReading
I’m mostly a fiction reader, but I have a particular affinity for the strategy and management articles in Harvard Business