Unintended consequences can be just another part of the territory when it comes to lawmaking. But you can really see those unintended consequences in the aftermath of a major government investments like the one made over the last decade in electronic medical records and health information technology. In 2009, the federal government began funding operations for EMR technology to help with the heavy costs.
While the hospital and health care industry required this infusion to take on such a hefty investment, federal regulators smartly ensured proper implementation and operation through use requirements and standards.
The heft of the funding, however, resulted in an onslaught of demand. Many agree the EMR vendors weren’t quite ready for this kind of demand, and it resulted in a clunky rollout that impacted hospital revenue cycles and back-of-the-house efficiencies. Soon, those system rollouts and the associated hiccups, though fewer, became part of the standard reality for hospital information technology executives.
Then came the cyber attackers.
In this episode of the Connected Hospital podcast, we talk about all those things, how the industry is responding, and how lawmakers’ reactions are often more aligned with political points of leverage and opportunity than they are with facts and reality for hospitals.
See what else Groundswell Health is working on in healthcare >>
Beyond Brand: Patient Volume Marketing for Large Health Systems
For large health systems, in-house marketers often face pressure from multiple internal stakeholders to juggle a variety of creative projects
Vaccine Community Education and Engagement Grant
As vaccine rates drop across the state, Rural Health Clinics have a unique opportunity to upend entrenched health care
Groundswell Health is a Unique Strategic Partner for Patient Volume Growth
It takes industry experience and knowledge to be a shoulder-to-shoulder strategic partner with hospital leaders. Groundswell Health designed its operations
The Only Marketing Partner You’ll Need
Whether it’s direct engagement with the community or product and service line marketing, we develop fully-realized messaging campaigns that reach
Medicare Advantage Headlines >>
Medicare Advantage Plans Announce Major Lobbying Blitz
As Medicare Advantage plans face myriad challenges, including rising costs, negative media coverage, and increased lawmaker scrutiny, the health insurance
Medicare Advantage Prior Authorization Requests Increase by Nine Million in Three Years
A recent Kaiser Family Foundation analysis found an increase in prior authorization requests from 2019 to 2022, along with a