In rural health care, consumer economics and shifting demographics are fundamental challenges that the most forward-thinking hospital leaders are strategically attacking head-on.
That’s why Jeff Barnhart, FACHE, CEO of Hereford Regional Medical Center, began working with our team.
In 2019, Barnhart set out to further advance his hospital’s reputation after several years of turnaround success. He partnered with Groundswell Health not only to build reputation but also grow patient volume in strategic service lines.
The timing could not have been better as four months into our engagement, the pandemic struck, and having our communications expertise positioned the Hereford team to immediately deploy crisis communications messaging, build trust, and deliver timely, actionable information for the community.
See what else Groundswell Health is working on in healthcare >>
Health tech gets focus it long deserved: A discussion with Nora Belcher of the Texas e-Health Alliance
Unintended consequences can be just another part of the territory when it comes to lawmaking. But you can really
The Price Transparency Gas Lighting of America
Price transparency in health care seems pretty straight forward. Bring attention to pricing. Allow patients and competitors to more clearly
TCH-20 Extracting valuable data from the EMR
For a decade, the EMR has been the metaphorical thorn in the side of everyone who works in the hospital
TCH18 – Making Mobile Move for Healthcare and Hospitals
Mobile Smith started making waves for hospitals and health care back when marketing directors around the country were still getting
