Mobile Smith started making waves for hospitals and health care back when marketing directors around the country were still getting push-back from internal leaders on going mobile. Convinced that patients weren’t completely adopting the mobile solution in their health care consumption habits, mobile was at first slow to move in healthcare.
However, those marketing leaders with a mind for early adoption as first movers either forged ahead incrementally or built tools that abbreviated the full totality of what mobile solutions can deliver for patients. Today, mobile and health care is a different story … thanks to services offered by companies like Mobile Smith.
Take a listen as we talk to Bruce Kennedy, vice president of provider development for Mobile Smith.
FROM THE SHOW NOTES
immediately dismissed. The thought at the time was that vulnerable and elderly populations weren’t mobile-savvy.
As baby boomers hang on every Facebook political post and grandbaby selfie, we know that’s no longer the case. And hospitals are moving forward to ensure their mobile game is relevant.
See more about Mobile Smith at https://www.mobilesmith.com/
Our guest is Bruce Kennedy, Mobile Smith VP of provider development.
See more about him at https://www.linkedin.com/in/bruce-kennedy-611a7812b/
See what else Groundswell Health is working on in healthcare >>
Hereford Regional Medical Center: Bringing Advanced Heart Care Home
In rural communities, challenges accessing specialty healthcare can mean the difference between early intervention and harmful delay. For Hereford Regional
Building Trust at a Critical Time: How Community Engagement Sustains Rural Hospitals
When a rural hospital earns the trust of its community, that trust becomes one of its most valuable assets —
Groundswell Health and HealthConnect Partner to Strengthen the Future of Rural Hospitals
Across Texas, community hospitals are doing more than providing care — they are sustaining the health, identity, and stability of
The Elements of Design for Effective Content on Complex Issues
When the Texas Organization of Rural and Community Hospitals came to Groundswell Health with a request to produce an
Medicare Advantage Headlines >>
As his first cancer radiation treatment approached, his Medicare Advantage was canceled
For many patients who trusted their Medicare Advantage plans would be a helpful way to ensure care for the long
Three Health Insurers Exaggerated Medicare Advantage Enrollees’ Illnesses, Overcharging Taxpayers $140 Million
The disadvantages of Medicare Advantage programs can extend beyond frustration for patients and lower reimbursement rates for hospitals. A recent
