It takes industry experience and knowledge to be a shoulder-to-shoulder strategic partner with hospital leaders. Groundswell Health designed its operations to go beyond the role of a traditional marketing firm with leaders whose experience includes public policy issues and business affairs. Established through decades of industry experience and data-driven processes, Groundswell Health drives real results
Whether it’s direct engagement with the community or product and service line marketing, we develop fully-realized messaging campaigns that reach your audience to drive patient volume. Our approach to marketing operations is informed by our decades of health care industry experience and focuses on our clients’ core value propositions. Our full suite of marketing and
Targeting an audience is crucial to developing messaging that actually resonates with potential patients and drives patient volume. Marketing campaigns that target everyone resonate with no one. At Groundswell Health, we are not interested in vague and expensive branding campaigns that fail to deliver real results. We have the industry experience to effectively use data
Last week, our co-founder and senior partner, Lance Lunsford, passed the rigorous Board of Governors Exam in Healthcare Management to become a fellow of the American College of Healthcare Executives. Groundswell Health's leadership team prides itself on having a strong foundation in and understanding of health care operations, financing, governance, policy, and regulation. We believe
We are a team of experienced communications, marketing and public affairs executives specializing in health care.
Our unique practices are established through decades of experience in public health policy, strategic marketing, and public affairs management.
